How we understand sustainability and incorporate it into our work step by step.
Our Promise
Our Commitment to Sustainability
"We combine digital innovation with a human touch. MyBabyWish promotes social sustainability by empowering people, making knowledge accessible, and providing emotional support where it is needed most."
Three areas of focus
Our Understanding of Sustainability
Socially effective
For us, social sustainability means inclusion. Our support should reach as many people as possible, regardless of family structure, income, or place of residence, and be geared toward long-term impact.
Economically viable
We are building MyBabyWish on a solid foundation. A free basic version and a fair, transparent pricing structure ensure that our support remains accessible in the long term.
Environmentally conscious
As a purely digital service, we keep our environmental footprint small and use resources sparingly.
Specifically
What we're already doing today
We offer a free basic version so that everyone can get started.
We offer our content in German, English, and Spanish so that more people can access it.
We continue to support people even after childbirth, as part of our long-term support program.
Framework and Partners
What guides us
We align our actions with the United Nations Sustainable Development Goals, with a particular focus on good health and well-being, quality education, and gender equality.
Organized as part of
Selected Innovation Project of the Swiss Innovation Challenge 2026
Your Path
Support that lasts
The same care that goes into our approach is reflected in the support you receive through the app.